As an entrepreneur, you’ll be inundated with your business, needing to take care of it all the time. When you get home and have some leisure time, you might be tempted to read fiction or books for entertainment.
The more you learn from their mistakes and successes, the faster you can grow your business and become a successful entrepreneur.
17. Successful Entrepreneurs Self-Promote
Many people don’t want to self-promote or talk about their business too much for fear of sounding like an egomaniac; but if you don’t promote your business, who will?
Egotistical self-promotion and self-promotion can be differentiated.
Know your business, know some key stats, and have your 15-second elevator pitch polished and ready to go. Then, when someone asks you about your business, you can promote it factually and quickly.
Another way to self-promote without sounding cocky is to know what your customers say about your business. When someone asks how your business is going, you can tell them your customer feedback.
Don’t forget to provide some of the bad as well as the good.
18. Successful Entrepreneurs Set and Oversee a Positive Company Culture
There may have been a time when company culture wasn’t important, but with social media and the 24-hour news cycle, your company and employees are always under scrutiny.
Set a positive company culture from day one and you’ll be more likely to work with people you enjoy and who inspire you as well as attract great customers.
Many entrepreneurs are working with family, from home, and even across borders. It’s important to set and know what you want your company culture to look like.
19. Network, Network, Network
There is no such thing as too much networking (well unless it’s getting in the way of building your business, of course).
What I mean to say is that you shouldn’t ever stop networking because you never know where your next lead will come from.
Chances are, if you network with enough people, you’ll bump into another entrepreneur who might have the ideas and connections you need.
You might find a new connection while grabbing a beer at the airport bar, you might meet your next business partner in an elevator on your way to a meeting, and you just never know who’s sitting next to you on the bus.
Meet everyone you come into contact with and have a short chat. You never know who you’re sitting next to and what connections or resources they might be able to offer you.
20. Learn and Create
The successful entrepreneur mindset is that of learning and creation. As an entrepreneur, you always want to be taking in new information and creating.
To stay in the learner and creator mindset, stay away from TV, social media, and movies. These types of entertainment cause us to be passive and just take in information.
Pursue everything in moderation, but in general, these activities are time-wasters for entrepreneurs. Limiting your entertainment time is a sacrifice that must be made to become a successful entrepreneur.
Instead of watching TV and movies, read case studies and meditate. Take care of your mind and body in constructive, healing ways.
It may “feel good” to watch TV, but it’s not actually a rejuvenating way to relax.
To be a successful entrepreneur, find relaxing activities that help to restore your learner and creator mindset.
21. Successful Entrepreneurs Deliver, Not Sell
Honestly, no one likes to be sold to. I mean seriously, who enjoys going to the car lot and buying a new car? We all know what we’re getting ourselves into and dread it.
You might not need time off every day or every week, but you do need to take time off. If all you do is work, you’ll burn out. Fast.
I think this is the most challenging for entrepreneurs because they often see themselves as invincible or believe that they must be invincible. This just isn’t true; we’re all humans and we need time off.
Time off allows your brain to roam, to rest, and to think. Ever wonder why you think of so many ideas in the shower? It’s because your brain has free range to just think and roam.
Even the most successful entrepreneurs don’t work all the time. Everyone needs time off, so don’t shame yourself for being human and normal.
When you do take time off, notify your staff ahead of time and let them know why it’s important to you.
Teaching your staff the importance of time off will help them to respect your time away and to recognize when they need time off.